Word: feidorak
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Instead women must cultivate a feminine look, that is not threatening, Mary Feidorak explained as she exhibited her clothes that featured suits, ascots and conservative pumps...
...audience loved it. They applauded when Fiedorak announced that her suits featured pockets sewed lower than men's. Many sighed when Feidorak announced she was in the process of pioneering a briefcase that could also double as a pocketbook...
Since her store's March opening, Feidorak's business has boomed. "There are a lot of women out there who want to differentiate themselves from secretaries," Feidorak said, and many in the audience agreed...