Word: fads
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...HYPE, it's a fad, it's a fashion, but every year I fall for it, hook, line and sinker...
...publicity and the fad have to be a part of it," said Aaron Fox of Eliot Street's "A Wine For All Reasons," in which five cases of the stuff were snapped up in two hours. "But it is interesting in itself," Fox added...
...Atlantic Ocean, of course, is a rather different proposition from the English Channel, but it takes more than a few thousand fathoms of briney to keep a fad from Harvard Square...
...mostly a fad," she admitted. "The press make such a big deal...
...aloof, and eyes seemingly focused past the throng, these stylish figures determine, to some degree, New York's fad and fashion. They don't need muscle to regulate the flow behind them. One suddenly calls out: "You! The lady in the white jacket." The crowd parts to allow the woman and her fashionable attire to cruise sedately...