Word: fads
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Some would claim the fad was sparked by last year's rash of farm films: Jessica Lange's Country, Sissy Spacek's The River and Sally Field's Places in the Heart, to name the most nauseating. But I disagree. America doesn't need PR--wary actresses to put the grit in gritgeist and make it a salable item. Instead, last week's FarmAID effort did just that...
...great that the number of neon workshops in the nation has risen from fewer than 500 ten years ago to more than 1,000 (although that is still below the pre-World War II total of 1,500). The upswing is more than fashionable nostalgia. "This is not a fad," says Jeff Friedman, president of Manhattan's Neon City, which has such clients as Bloomingdale's and Haagen-Dazs ice cream parlors. "It's becoming a necessity for business, especially storefronts." Most workshops cannot keep up with orders, and not only because their business is growing. The problem: finding enough...
...Englishman wants is to look and feel like an American: "I want your confidence and purpose, I want your teeth and tans." But he cannot help hearing the hell raised by garbage trucks between 4 and 5 in the morning, cannot really swallow the harsher barbarities of New York fad cuisine ("fillet of hake in lager and cranberry sauce . . . roast baby pigeons in fresh grapefruit nests"). When city smarts are called for, Henderson loses his nerve. Convinced that he is being attacked on a dark street, he flings his wallet and credit cards to the sidewalk and injures his knees...
Baseball fans know that football is only a fad; they jealously guard the integrity of the national pastime...
...find a weal ht of such stories in Royal Secrets, the latest addition to the library of behind-the-scenes books published since he 1981 wedding made the Royals into a worldwide fad. These recollections of Stephen Barry, Prince Charles' former valet, tell about the Buckingham Palace staff, the exhaustive preparations for all forms of Royal ceremonies, and inside chatter about the sheltered, affluent lifestyle of the world's richest people...