Word: easier
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Dates: during 1950-1959
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While the local participation means an easier way through local prejudices, it also means taking on headaches. Biggest is the expectation of high returns by local investors. In an area where investment firms guarantee 8% and manufacturing profits sometimes top 50%, investors are loath to accept less, and dislike U.S.-type management, which believes in building up large reserves, plowing profits back into expansion. Nevertheless, the investors seem to be swinging around to the U.S. concept. In Brazil, where U.S. owners in 1945 held 95% of the stock in 67 companies, today they hold 95% in only 17 companies...
...mind as restless as a bubbling stew, a big pinch of Madison Avenue savvy, a full measure of shrewd selling experience. All this is mixed with an insatiable curiosity about the U.S. woman-what food she buys, what she would like to buy, and how it can be made easier to serve...
...relations with France-and with much of the rest of Western Europe-were at their lowest ebb in years. To intimates. West Germany's Konrad Adenauer confided his dark suspicions that British foreign policy was prepared to offer the Germans up on a platter to achieve easier relations with Russia. The six continental nations who had allied themselves in the budding Common Market were convinced that Britain, with its free-trade counterproposals, had been trying to destroy unity on the Continent. The suspicions were often exaggerated, but Britain, whose influence on the Continent was once enormous, now finds itself...
...sermons, own stacks of Rodgers and Hammerstein records, and think James Gould Cozzens should have gotten the Nobel Prize, but one would like to believe it. If only all the forms of intellectual laziness and disinfected passion were some-how congruent, the Enemy would be more clearly defined, easier both to see and to grapple with. But, alas, what Dwight MacDonald has dubbed "the Middlebrow Counter-Revolution" is a more diffuse and deceptive thing than that: it manifests itself in lush arrangements of Bach and suburban productions of Shakespeare, its artifacts are slow to be recognized because they are forever...
...reports the tourist, "an angel all over the Krémlin." Decent Marxists, of course, are not supposed to believe in supernatural beings, but they might find it easier to believe in angels than in Eloise, the wildly implausible moppet who usually lives at Manhattan's Plaza Hotel with her nanny, dog Weenie and turtle Skipperdee. Two years ago her devoted biographers, Nightclub Comic Kay Thompson and Illustrator Hilary Knight, described how she cut a rug at Maxim's in Paris. In this, her fourth appearance, Eloise dons raccoon coat and diplomatic pout to travel to Moscow, where...