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...shares of Eastman-one of the company's ten largest blocks of stock. Quinby, who charges between 4% and 6.8% commission (the bank charges another 1% to 2.4%), is now grossing some $120,000 a year. Besides Eastman, he now also offers three other gilt-edge stocks-Du Pont, General Motors and Standard Oil (N.J.). Quinby tells prospective customers just to ignore what the stock market does. "If it goes up," he says genially, "all the shares you own are worth more. If it goes down, you are getting bargains; your money is buying more shares than the same...
Sharing the rest of it are U.S. Tobacco Co.'s Encore, which expects to triple 1952's sales this year, Columbia Tobacco's du Maurier, now running 30% ahead of last year's showing, and Benson & Hedges' ("You're so smart to smoke...") Parliaments, oldest filter on the market, which, for the third consecutive year, expect to boost sales 40%. Darkest horse in the filter race is P. Lorillard's (Old Gold) Kent. Eased into the market in the last half of 1952, Kent, with a hefty ad budget, is going ahead...
Nevertheless, U.S. industry is discovering some distinct and valuable principles. One is the principle that decentralization is the key to producing executives. Such corporations as Du Pont and Procter & Gamble (TIME, Oct. 5) have found that separating a huge complex into distinct divisions-each with its own chief executive responsible for his own costs and his own profits-develops initiative, command and responsibility...
...Paris' Grand Palais last week, 105 automakers from eight countries put their prize products on display in Europe's most lavish motorcar exhibit, the 40th Salon d'Automobile et du Cycle. While car prices ran as high as $14,000, it was the "baby cars" that stole the show...
...Bentinck-Smith hesitant to include minority reports on Harvard life, like the reflections of John Reed '10, or the sensitive personal account of historical isolation of one of the first Negroes at Harvard, W. E. B. Du Bois '90. There does seem, however, to be need of an article indicating the scope and position of Harvard today. David McCord's masterful report of Prime Minister Churchill's visit comes the closest, but much has happened even in the twelve years since then...