Word: drapeau
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Dates: during 2004-2004
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...America doesn't change any of the problems that crop up once you get to the golf course." These include matters of etiquette--How many practice swings can I take?--that can intimidate new players. Alexander says the course owners, not the golf pros, must run the reforms. Ron Drapeau, CEO of Callaway Golf, the $814 million Big Bertha manufacturer that will imprint playgolfamerica.com on its advertising, says any strategy is better than none at all: "It can't be put on one group's shoulders. Look, we're going down some blind alleys, and we're going to make...