Word: cotel
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...environmental hotspots on this planet. The groups have also launched a social media campaign on Twitter and Facebook urging Cameron to talk about Avatar's pro-environment theme at the Oscars. "There are so many situations like what happens in the film happening on planet Earth," says Orli Cotel, deputy communications director for the Sierra Club. "And if it takes Pandora to get people to care about planet Earth, that's fine with...
...getting desperate for fossil fuels, the same way our future selves in Avatar have been forced to leave a wasted planet Earth in search of pricey, and presumably necessary, "unobtanium." "The tar sands in Canada are like [the forests of Pandora in] Avatar - without the blue people," says Cotel. (See the top 10 green ideas...
...Cotel hopes that Avatar - already the biggest-grossing film in history - will become a "landmark for younger viewers," as the environmentally friendly Bambi might have been for their parents. But for all the talk of Avatar's nature-is-good-and-corporate-greed-is-bad message, it's probably fair to say that viewers like the movie because it's a feat of technology, not of political will. (And also because they probably liked the film the first time around, as Dances With Wolves or Pocahontas.) (See more about Avatar at Techland.com...
...clear-cut to make mulch, the soil stabilizer found in many gardens. Removing these trees could aggravate the impact of the next big storm. "People who garden should be disturbed that critical forests are being shredded just to end up in their flower beds," says Sierra Club's Orli Cotel. Chuck Corbitt, CEO of Corbitt Manufacturing, a top mulch supplier, told TIME that some of his mulch--including bags labeled FLORIDAGOLD--comes from Louisiana cypress but denied that it originates in endangered coastal forests. A Home Depot spokesman says the retailer is re-evaluating Corbitt. Wal-Mart is investigating consumer...