Word: circe
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...late Alicia Patterson. The new partnership delights both sides. Captain Harry F. Guggenheim, who took charge of Newsday after his wife's death in 1963, has maintained the paper's high rank as one of the largest suburban dailies in the U.S. (present circ. 400,000). Last spring, in an effort to attract new advertisers and reader ship, he attached a Weekly Review to the Saturday paper and began a search for distinguished bylines. O'Hara is the captain's most significant catch...
Blonde & Boat. Raised in London's squalid East End, John Bloom quit school at 16, stumbled from one get-rich scheme to another. In 1958 he finally hit the right chord: he splurged $1,187 on an ad in the tabloid Daily Mirror (circ. 5,000,000) offering home washing-machine demonstrations. The ad drew 7,000 replies from prospering Britons-and Bloom soon had a firm set up to sell them. His unorthodox selling and barebone prices quickly cornered 10% of the washer market. Bloom then bought out lifeless Rolls, an old razor maker...
...integration struggle in the South: wherever a city's newspapers have pitched in to help, wherever editors and publishers have worked to stretch the limits of local tolerance, there has been a minimum of violence. In St. Augustine, Fla., the Record is a modest little daily (circ. 7,000) with more modest ambitions. It has tried to ignore the South's biggest story, on the hopeful assumption that if nobody pays any attention, the race problem just might go away...
...Tokyo's Asahi Shimbun (Rising Sun Newspaper) have always enjoyed a welcome insulation from meddling. Co-Founder Ryohei Murayama believed firmly that the editorial content of his paper belonged to the editors alone, and with that formula he built the paper into the largest in Japan (present circ. 4,700,000). Before he joined his ancestors in 1933, Murayama tried to make sure that his no-meddling policy would survive: he vested control of the paper in a board of directors drawn from Asahi's ranks. But that same year meddling began. Although Asahi's editors...
...Hobby, Ike's first Secretary of Health, Education and Welfare, who gave his state women's suffrage and its first oil conservation laws, then rode off to the newspaper wars, supervising the Post's rise as one of Texas' most informative and widely read newspapers (circ. 224,-649); in Houston...