Word: cheapness
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...emotional line within a vigorous visualization. And Richardson virtually channeled her mom: she had all the intensity, and nearly the magic, of Vanessa Redgrave in her early radiance. This show has closed, but there's plenty else to see in London, and when you get there you'll find cheap, cozy bed-sits for under $100 a night...
...staying resolutely local. Thus, while a country like the Netherlands exports more than half its production, Germany exports just over 11%. That leaves German brewers not only too small to dominate the global game, but too short on cash to even get in the game. Beer is so cheap in Germany that a mid-'90s law designed to cut down on drunkenness forced pubs to price at least one nonalcoholic drink cheaper than beer. And German consumers watch their wallets: when Beck's (550 million liters) raised prices in 2000, its sales fell 20%. Last year, brands like Warsteiner...
...politics or religion were once gloomily repressive--Madrid, say, or Dublin--now rock to the small hours. In Prague the foreign visitors who get talked about are not the earnest young Americans who flocked there in the early 1990s, but British partygoers who have flown in for the cheap beer and pretty girls. The place that British historian Mark Mazower once called the true dark continent--and from whose curdled soul the horrors of fascism and communism sprang--has become Europa ludens, a community at play...
...costumes, dreams up sets and creates digital effects for his films while beyond the moat--O.K., ravine--running across his 63-acre Texas ranch, others sleep. Luckily, the Weinstein brothers at Miramax/Dimension Films are happy for him to work whenever he wants. That's the luxury afforded by being cheap. Rodriguez made the first two Spy Kids movies for a mere $38 million each, even though they featured marquee idols Antonio Banderas and George Clooney, and they made nearly $200 million. "Robert does everything but act, although now he has his kids in the movie as well," observes Bob Weinstein...
...India in 1968, set up a discount-travel shop in London in 1980. His knowledge of the industry, not technowizardry, was the basis of e-bookers' success. To avoid competition with low-cost, puddle-jumping carriers like Easyjet, it focuses on the mid- and long-haul market. To get cheap merchant fares, e-bookers has personnel in 11 countries. It uses flights to sell lucrative hotel bookings. And last year e-bookers yanked its central office out of Britain and moved the 400 jobs to low-cost New Delhi. The business model may not be sexy, but it is working...