Word: centro
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Dates: during 1930-1939
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HARRY R. BURTON Assistant Advertising Agent The Nevada-California Electric Corp. El Centro, Calif...
...staunch and true TIMESTER, I hate to you that TIME erred (issue of July 23) it said men shed their coats and women wore organdie in reached El Centro . . . . the day the temperature reached...
Imperial Valley Press El Centro, Calif...
...Centro in California's Imperial Valley the temperature last week rose to 122° F. Stepping out of doors was like walking into a blast furnace's draft. Snakes and lizards, whose muscles stiffen with rigor caloris at 104°, died. But insects, which can function at 147°, and animals, with a system of maintaining body temperatures at normal regardless of climate, pursued their ordinary activities, as did the men, women and children of El Centro. Women dressed in organdie; men went without coats. Everyone wore hats to prevent sunstroke. But of heat stroke there was no fear...
...Union Oil, Hercules Powder, American Smelting & Refining, U. S. Steel, Zellerbach Paper. The other district includes the cities of Santa Cruz (seaside resort), Gilroy, Watsonville, Hollister and San Juan. P. P. S. also owns 21 plants for the production of butane (liquefied) gas, one of which (at El Centro) is largest in the U. S. Of its total revenue, 47% comes from these sources. It also owns ice and cold storage slants and a 12-mi. refrigeration pipeline that runs through the business district of Los Angeles, serving office buildings, markets and theatres...