Word: castagna
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...Retailing is full of 360° turnarounds. Wall Street darling Abercrombie & Fitch, for example, was once an afterthought unit of Limited Brands but spun itself off and repositioned itself as the hottest label for the teen crowd. Even once dowdy JCPenney reinvigorated itself by hiring a smart merchandiser, Vanessa Castagna, as executive vice president and giving her the freedom to remake the brand. "She helped make Penney's cool, and the Gap needs to be cool," says Chen...
Developed by Castagna Electronics of Brooklyn, N.Y., the squawk box will sell for about $100. A. Frederick Greenberg, president of Castagna, is counting on fervid competition among the tobacco companies to equip as many cigarette machines as possible with ACMRUs that will broadcast messages. After all, vending machines dispense an average of 22 competing brands. Greenberg says that ACMRU is aimed at the 250,000 vending machines in "prime high-traffic areas"-mostly offices, factories and bars. The messages could be audible at up to 20 ft. but Greenberg does not think that they will be annoying. "Well," he says...
...whose 100-odd mud-floored houses swarm with flies, black pigs and naked children, the Mafia leaders, in his telling, were a loutish collection of bullyboys dedicated to thievery, twisted honor and senseless violence. But the ritual they practiced was ominous with medieval significance. One night in 1941 Serafino Castagna was taken to a dimly lit hut for induction into the order. His arm was ritually slashed and his blood sucked by all the members present. With his wound still throbbing, he took the oath: "I swear by our noble ancestors, the Spanish Knights Osso, Mastrosso and Carcagnosso...
During the next year in prison, Castagna did what he could to make amends, by giving the police a full account of his life in the Mafia. As a result, 19 of his former friends were jailed. Last week, gripping the bars of their cells with white-knuckled hands, they stared in cold hatred at their betrayer as he was led off to tell more of his story in court. "I'm innocent!" screamed one. But Serafino Castagna, on trial for murder, only shrugged. "We were all innocent," he said, "when we sucked our mother's milk...
...sing the leading parts with the 200-man chorus, he invited Metropolitan Opera Singers Rose Bampton, Bruna Castagna, Frederick Jagel, Alexander Kipnis. Said Kipnis afterwards: "That orchestra is good enough to play any place...