Word: carli
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Dates: during 1930-1939
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...edition of its best seventh-grade history. Row, Peterson entered the lists with Building Our Nation. For twelve months Harcourt's young agent, P. K. Burney, a former high-school principal, drove furiously night and day over Texas' vast distances, covered 50,000 miles, wore out one car and bought another. Like the two agents of Row, Peterson, Paul Baker and Raymond Franklin, Agent Burney visited teachers, principals, superintendents and members of the State board to win friends for himself and his book...
Coupled with the fact that car production last week was fast returning to normal after the annual slack season which this year was concentrated chiefly in September,* such figures seemed ample reason for extreme good cheer among automobile-makers. Tending their new creations in Manhattan's vast Grand Central Palace (see p. 67), makers almost unanimously anticipated their best year, pooh-poohed Wall Street talk of a major Depression. But, though this week's show in Manhattan marks completion for manufacturers of the crucial business of launching new models, to an equally important segment of the automobile industry...
...functionaries who transmit the finished car to the buyer consist of distributors and factory branches selling wholesale and dealers selling retail. There are 45,000 U. S. dealers and distributors, 60,000 repair shops. Ford and Chevrolet each have 10,000 dealers; Chrysler, Plymouth, De Soto and Dodge together have 8,000 distributors & dealers; Buick 3,000. Ninety-seven percent of U. S. towns cannot be worked by a dealer with profit, and 3,627 towns produce 85% of total sales. Cities, ranked by size, are the richest territoric:, A dealer usually sells two used cars for every...
...sample distribution system is that of Buick, which has 18,000 men engaged in making its cars, 22,000 in selling them. Buick has 3,138 retailing dealers and seven distributors, covering big territories in the West. Buick also has 29 zones with managers and staffs paid by Buick to assist and instruct dealers in every way possible. For dealers are private capitalists, not employes. The average Buick dealer is an 85-car-a-year man. Starting out as such, a prospective dealer would have to show Buick, before he could get a contract, that...
From genial, red-faced Sales Manager William F. Hufstader, Buick dealers buy their cars direct from the factory at 25% below retail prices, a practice standard in the industry. Thus a $1,000 car costs a dealer $750. Out of the $250 difference a dealer must pay his overhead and clear a profit. So far this year Buick dealers, according to Bill Hufstader, have netted twice as much money as last. Makers are cagey about mentioning dealer profits, but Buick dealers probably average about $78 net for every $1,000 in sales, not counting a 20% reserve for used car...