Word: burson
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...until Monday, after reports of Gore's calls made headlines, did his counsel, Charles Burson, provide the triple-layered legal defense Gore recited so faithfully in his press conference: It wasn't wrong; it has been done before; I'll never do it again. When that wasn't enough, Gore made his stand on higher ground: he needed to be re-elected for the good of the country: "Our economy is roaring. Inflation is low. Crime is down." But the bulk of the press conference was a painful litany of legalisms and evasions and long pauses while his moral hard...
...woods philosophy. That could explain his obsession with using wood in his bombs and last week's targeting of the California Forestry Association, which represents logging companies. And in the Times letter, the Unabomber declares that last December's murder of Thomas Mosser, a former executive with the Burson-Marsteller public-relations firm, was in protest against the company's representing Exxon, whose oil tanker fouled Alaska's Prince William Sound in the great oil spill...
...quiet and reliable, he was a family man who on the day of his death had planned to go Christmas- tree shopping with his wife and children. "I haven't gotten used to talking about him in the past tense," says his old friend James Dowling, an executive at Burson-Marsteller, a public-relations firm where Mosser worked for 25 years. "If you were a friend of Tom's, you were a friend for life." Dowling and Mosser often played golf together and took their eldest daughters for an annual holiday dinner in New York City. "With deaths by natural...
...open, the professionals rushed in. In April Jasinowski's group got together with the American Petroleum Institute, 1,600 large companies, small businesses and farmers to form the American Energy Alliance (AEA), a group designed solely to defeat the BTU tax. The coalition paid more than $1 million to Burson-Marsteller, a public relations firm, to deploy nearly 45 staff members in 23 states during the past two months. Burson's goal was to drum up as much grass-roots outrage about the BTU tax as possible and direct it at the swing Democrats on the Senate Finance Committee, including...
Like a death in the Old West, the demise of the BTU tax came fast and cheap. Burson's operatives drafted anti-BTU editorials and sent them to copy-hungry weekly newspapers. They helped school boards figure their estimated annual energy taxes. They commissioned local economists to produce studies about potential job loss and then organized rallies and press conferences to publicize the results. They bombarded TV and radio stations with feeds from local business owners angry about the BTU tax. "It was unlike anything I've ever seen," said Brent Stanghelle, farm-news director of radio station KMON...