Word: bros
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...business was so big that Wall Street's Lehman Bros, paid her about $7,000,000 for two-thirds of the firm, in, corporated it, put its stock on the Curb, and went after mass markets. But, says Helena Rubinstein, "they thought they could do better selling everything for a dollar. They sold $50,000 worth more than I had and still made less profits. Some women won't buy anything unless they can pay a lot. They were ruining the business." Since the market crash had meanwhile driven the company's stock from...
...Philadelphia's Gimbel Bros, department store last week, a customer asked a salesclerk: "Where do you sell apartments?" Without batting an eye, the clerk directed her to the sixth floor, where Gimbels did indeed have apartments for sale, the first department store in the U.S. to pull such a merchandising stunt. They were in a 14-story, $3,200,000 cooperative housing project to be built by the Peoples Bond & Mortgage Co. with FHA assistance, near Rittenhouse Square...
...hatful of sponsors (Pillsbury flour, Green Giant peas, Kellogg cereals, Lever Bros, soaps, Mars candy bars) pay him more than $350,000 a year, which is enough to let Art indulge his favorite hobby: investments. "I love business," he says. He owns all or part of a Colorado lead mine, a Mexican magnesium plant, nine producing oil wells in Oklahoma and Texas, a low-voltage wiring company, a modeling school, a roller-skating arena, a gas well and a batch of California apartments. The only shadow on his contentment is cast by certain radio & TV critics who, Art' complains...
...papal order threw a sudden and heavy burden on the overworked tailors at Gammarelli Bros., the Vatican's semiofficial outfitters. Already swamped with orders from some of the new cardinals, the Gammarellis now had extra work from old customers. Cardinals living in Rome began dropping in at their little shop on Via Santa Chiara to order trains cut in half and fantails eliminated from their cassocks...
Chief goals in TV City, says Charles Luckman, onetime (1946-50) president of Lever Bros., whose architectural firm (Pereira & Luckman) designed the building, are flexibility and low operating cost. The new plant is supposed to save 37% in the time necessary to put on a show. Everything-from raw materials to finished product-is under one roof: rehearsal halls, four studios, a 35-man carpentry shop, a paint shop, even a plaster shop that makes everything from fake balustrades to bottles that shatter when bounced lightly off an actor's head. CBS can also store, for quick reuse...