Word: branded
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...Peter Arno's roughshod rides over the horsey set, the classic caricature never dared approach "Park Avenue" in naked triteness. Twenty years late, playwright George Kaufman and composer Arthur Schwartz are endeavoring to sell the public a brand of musical comedy that has long been by the way, and that must be hyper-professional to satisfy...
...helped make the reluctant decision to strip down was the Daily News's brand-new board chairman: Mrs. Eleanor Medill ("Cissie") Patterson, publisher of the Washington Times-Herald...
California's clothes cutters ran into the same trouble that the state's citrus growers had before they combined under the "Sunkist" brand. Each had good clothes but not enough money to advertise them nationally. In April 1944 they formed the C.A.C. to promote a "Made in California" label. It is now so highly regarded that many eastern firms are using labels that mention California...
...other pen which will do so many amazing, extraordinary things . . . brand cattle, spotweld, etch letters in solid concrete, repel insects or strange men, cut cabs in two pieces, burn holes in any blanket, melt locks (throw away your keys), remove superfluous hair (no smelly, sticky wax or paste!), and call police cars on short wave (if the police don't call you first!). It may even write, for all we know! . . . And you have only nine more years to wait...
...learned to mix swing and sweet would obviously survive the change, just as Guy Lombardo's creamy on-the-melody music had stayed on the top all through swing's craze. In Los Angeles Woody Herman and his noisy "Aw, Your Father's Moustache" brand of music was the big draw. But the word was spreading: the crowds wanted their music muted...