Word: brainchild
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...allow ourselves to be forever polite, we will never get into the habit of good thinking. We will get so used to accepting every inanity uttered near us that we will completely lose our critical faculties ... The word why is a wonderful dumb-conversation stopper." Your next brilliant brainchild may not survive Sindell's 11 steps to become viable, let alone profitable, but if his method truly does lead to fewer dumb conversations, let's hope it catches...
...developed its own program, but some companies are hiring outsiders. Packaging and specialty-chemical giant MeadWestvaco, for instance, chose Virgin HealthMiles, a Richard Branson brainchild, to design a wellness regimen centered on pedometers, which count employees' steps. The pedometers are linked to a computer system that converts the steps into "healthmiles" - points that can be exchanged for up to $500 a year in cash or gift cards from merchants like Target and Bed Bath & Beyond. "You look out the window here at lunchtime and see people with pedometers on, walking all over the place," says Greg Williams, the company...
Housed in a beautifully restored, 105-year-old building - complete with colorful tiled floors, carved screens and shutters, and a spectacular wood-beam roof - the Chinese House is the brainchild of Alexis de Suremain, a French expatriate who is also behind some of Phnom Penh's best boutique hotels (including the 20-room Pavilion, just 100 meters from the Royal Palace, and the new Blue Lime). The dramatic, lantern-lit and antique-strewn interior is home to a downstairs exhibition space and an upstairs lounge, where guests enjoy designer drinks and finger food. (See pictures of Shanghai...
...Wolfe's brainchild is a model of what that immune system might look like. With funding from the likes of Google, GVFI has teams on the ground in Africa and Asia surveilling wild animals and the people who live in proximity to them for new pathogens. These "sentinel populations" will provide early warning when a new virus emerges; if a dangerous disease is discovered as soon as it crosses from animals to people, quick action can contain it--but only if we're looking. "Tens of millions for surveillance could save us the hundreds of billions it would cost...
...While reducing staffing in the advising office, it would also be wise to cancel Rinere’s brainchild, the wasteful Peer Advising Fellows program. The PAF program enrolls about 190 upperclassmen and pays them $1,000 per year. By contrast, the old prefect program, which accomplished the same goals, cost the College virtually nothing. With Rinere leaving, there is no reason not to go back to the day when the only thing that upperclass mentors earned was the right to eat in Annenberg...