Word: bozzini
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...trying to create a leadership American vodka brand in Shakers," says Tim Clarke, CEO of Infinite Spirits, who, together with co-founders Mark Bozzini and master distiller Pat Couteaux, spent two years researching and experimenting with ingredients before introducing the $30-a-bottle vodka in 2003. Distilled in a six-column continuous still in the retrofitted Chippewa Valley Ethanol Co. in Benson, Minn.--using wheat and rye grown by nearby farmers--Shakers' four flavors of vodka racked up about $4 million in sales in 17 states in 2004. Now the brand is going national. "It's a real cracker...
...Internet Explorer is released, upgrade your site so that new users have an easy time finding your virtual door. Don't go too heavy on graphics; the more complicated a website, the longer it takes to access it. "As soon as people have to download, they disappear," says Mark Bozzini, CEO of LinkExchange, an online marketing-services provider based in San Francisco...