Word: boosted
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...Puritans ended up with 47 1-2 points to Kirkland's 45 1-3 Downes' 102 foot heave in the discus gave the Winthrop team the final boost it needed. Eliot nosed out Leverett for third by 1 1-3 points with 29 1-3. Dunster brought up the year with 2 1-2 points, for Dudley failed to enter...
Pennsylvania's part in the liquor war between the States has been different. One of 17 States which has a monopoly on the sale of liquor, the Commonwealth's Legislature a year ago levied a 4% relief tax on distillers without allowing them to pass the boost on to consumers at 550 State stores. Valuing the big Pennsylvania market, distillers fell in line. All was well until last November when representatives of the other monopoly States met in Chicago, demanded that either Pennsylvania raise prices 4% or that distillers cut prices to other monopoly States 4%. Pennsylvania refused...
...Chesterfields on less than half the money spent to advertise each of those brands. Lennen & Mitchell's original slogan, "Not a cough in a carload," put Old Golds fourth among big-selling cigarets, but neither that nor "Double your money back" offers in 1935 and 1936 promised to boost Old Gold sales anywhere near the Big Three. Lennen & Mitchell, who are also agents for the Scripps-Howard newspapers, had kept an attentive eye on the rebus campaigns run as circulation stunts by various U. S. newspapers. Last summer Adman Philip Wieting Lennen persuaded Lorillard that if people would...
Since it was Strong Man Flores da Cunha, a doughty soldier who can tie a steer singlehanded, who helped boost his friend into the Presidential Palace in 1930, Strong Man Vargas knew he had better act quickly. Back to Porto Alegre flashed a Presidential order relieving Governor Flores da Cunha of his responsibilities as executor of the "state of war" in Rio Grande do Sul, handing them over to General Emilio Lucio Esteves, the State's Federal military commandant. This order in effect gave General Esteves a free hand with 17,000 Federal troops against anything General Flores...
Having maneuvered Mr. Lewis and his directors into willingness to compromise, Mr. Taylor was then beset from another quarter. Some independent steelmen got wind of the Taylor-Lewis meetings, went to see Mr. Taylor. Apprised of the conversations, the independents argued heatedly for a wage boost instead of recognition. Mr. Taylor thought that wages were not the real issue and a wage increase could be avoided if recognition were granted. In this he was wrong. But confused by Big Steel's sudden refusal to play with them, the independents did nothing about their own scheme. In the time thus...