Word: beachwear
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...pageant took place beneath a rainbow-colored “Miss Harvard” banner decorated with “VANITAS” seals. After introducing themselves in a “First Impressions” segment, contestants strutted their stuff in the beachwear portion and faced off in a talent show. The three finalists also endured short interviews...
...Fifty women, running the gamut from merely attractive to damn!, chosen from more than 3,000, competed for the hand of a San Diego multimillionaire (barely; his fortune is estimated at $2 million) in what amounted to a beauty pageant minus the class and intellectual heft. There was a "beachwear contest," because, host Jay Thomas rationalized, Mr. Moneybags wanted his lady love to be "as comfortable on the beach as he is." There was a "personality test," in which 10 semifinalists answered questions along the lines of how they'd spend his money and, by the way, would they mind...
...same spot for customers who can't match clothes on their own. Many stores also boast a 25-screen video wall from which computer-controlled rock videos play perpetually. By using computers, boasts marketing director Lesly Martin, "our buyers were actually able to track the day neon beachwear died." Radical...
...most startling result of all the action is that six players made more than $100,000 in prizes last year. Smith, for instance, who is president of the A.V.P., leads the league in endorsements. He was awarded part of a beachwear company, owns a clothing store, published an autobiography and will soon be featured in a beach-volleyball video game. Says he: "Everyone is surprised at what's gone...
...women who have outgrown the unforgiving itsy-bitsy bikini, a new wave of fashionable beachwear is helping camouflage the bulges and sags...