Word: akis
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Dates: during 2000-2000
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Walk through Fantasy's four floors of office space in downtown Honolulu--a city chosen for its almost equidistance between Hollywood and Tokyo--and you'll see sleep-deprived animators getting strands of our heroine Aki's hair to waft just so, or watching endless video loops of voice talents James Woods, Alec Baldwin, Ming-Na and Ving Rhames trying to make their characters' lips move in exactly the same...
...high-tech companies in central Japan. "Most of the money goes to improving an existing product, not to basic research." Even when an inventor comes up with a hot product, the country's strong ethic of subordination of individuals to groups holds sway. Take the case of Aki Komikado, an unassuming sales-and-marketing employee who invented the Tamagotchi digital pet in 1996. The toy craze earned her employer, Bandai, $350 million, but Komikado didn't get a pay raise or a big bonus, and it doesn't seem to bother her. "Why should I get lots of money?" says...