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Accompanying the Budget are dozens of departmental information kits; the material is produced by public servants. News of tax changes, family payments or recent modifications to Medicare will be disseminated via government advertising campaigns. The federal government spent $A78 million on advertising in 2003, making it the fifth biggest spender in the country (wedged between Nestl? and Harvey Holdings). Labor says the government has spent $A650 million since 1996 on taxpayer-funded advertising. Running the country, of course, means placing employment ads, recruiting military personnel and explaining administrative changes. But it also provides tremendous strategic opportunities for getting...
...1950s were distinguished by more thanjust porcine playfulness. In 1957, John Yovicsinwas named Harvard's 22nd head coach, commencing acareer which spanned 14 seasons and produced a78-42-5 record...