Word: tropicana
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...Tropicana • classic old orange juice packaging that was just weeks ago replaced for no good reason whatsoever with laughably inferior generic design is hurriedly brought back...
Change has not come to America. TROPICANA does an about-face on new OJ packaging...
According to The New York Times, PepsiCo is attempting to extend this idea to the environment. The company recently hired experts to calculate the cost—measured in pounds of carbon dioxide—of one of its products, Tropicana orange juice, which it plans to print on packaging in the future. This innovative move both makes it easier for consumers to be savvy about the environment and holds companies to a higher standard during the manufacturing process. Other leading brands should follow PepsiCo’s lead in publishing carbon-footprint numbers, with the aid and the imperative...
This summer, discussions to build a stadium on the waterfront of St. Petersburg, Fla., fell apart, a significant defeat for team officials. They had hoped to have a new home for the team that could draw more season ticket holders. The Rays’ current venue, Tropicana Field, is a cavernous dome that lacks much charm...
...Water), juice (Odwalla) and other noncarbonated drinks, answering critics who lambasted the company for being a lightweight in the nonsoda segment of the beverage business. To keep up its momentum, Coke recently bought a 40% stake in Honest Tea, an organic-bottled-tea upstart. Pepsi, which owns Gatorade and Tropicana, was already well positioned, so it steadily ramped up its focus on snack foods. Its Frito-Lay division now accounts for 56% of Pepsi's annual retail sales. Over the past decade, that product diversity has helped Pepsi catch up to its rival. This year, though, rising commodity costs...