Word: sharp
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Dates: during 1990-1999
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Ameritrade's slacker-punk pitchman, Stuart, a sharp, hilarious contrast to the suits around him, has helped sell its slogan "Believe in Yourself." Career site Monster.com is taking a subtler approach. In its now famous spot, debuted during last year's Super Bowl, bright-eyed kids recite such lines as "I want to be forced into early retirement." Says Monster CEO Jeff Taylor: "Funny's good, but you have to end up with a good, lasting impression once you grab their attention...
...that the challenges of meeting tough demands from Big Business customers, avoiding the pitfalls of e-commerce and financing a fledgling firm without losing control, and you've got a climate for small businesses that is at least as challenging, and sometimes as fatal, as a sharp business downturn...
Moborg's group will have to be sharp because, though Vermont returns seven of its 11 top scorers, only three of those players--Kevin Karlander (12, 10), Stephane Piche (5, 17) and B.J. Kilbourne (6, 14) had at least 20 points last season. To compete this year, Vermont will have to get more production from these players...
...There have been a couple of times on the ice when guys have not been as sharp as they should have been, and Trevor has taken the initiative to inform them in a pretty direct manner," Mazzoleni said. " It doesn't work if it constantly has to be the coaches reinforcing wants and desires...
...Springer compiled numbers in goal that would make a sharp-shooter shake, registering a 1.32 goals-against average and a blistering hot .932 save percentage with a record...