Word: representation
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Dates: during 1980-1989
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Substitute Social Security checks and Christmas cards for fudge caramels, imagine 150,000 annual grievance proceedings and 69,000 disciplinary actions instead of firing, and a picture of the modernized Postal Service emerges. Officials downplay the problems but admit that the new pace is hard on older clerks accustomed to...
In some cases, the global concept succeeded brilliantly. Typically, a worldwide Saatchi campaign is custom tailored to the styles and tastes of local markets, though sometimes only a translation of the ad copy is necessary. The parent firm's memorable campaign for British Airways, in which the island of Manhattan...
With so many intractable problems facing the FDA, Sullivan's blue-ribbon panel is unlikely to be enough to stop the agency's decay. Says Democratic Congressman John Dingell, chairman of the House Energy and Commerce Committee: "It was an attempt to look like they were doing something, but they...
Yet in a crucial respect, the Malta meeting did not represent the inauguration of a new world order at all but a holding action on behalf of the old one. George Bush and Mikhail Gorbachev have a shared interest in slowing down the rush of events, particularly the juggernaut of...
-- The reunification of Germany is inevitable. That need not represent a military or commercial threat in 19th century balance-of-power terms -- but only if reunification is achieved within a European framework.