Word: popularized
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Dates: during 1970-1979
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...candidate but one who has done only the most perfunctory campaigning, remains almost unchallenged in the Yankelovich survey. He continues to command the support of nearly a third of Republicans and independents. Gerald Ford, although he has disavowed an active quest for the nomination, continues as the second-most popular Republican, with 23%. John Connally remains third with 14%, up slightly from his October rating of 11%. Howard Baker is still fourth with 10%. Former CIA Director George Bush, touted by many as a potential threat to Reagan in next month's caucuses in Iowa, has gradually moved...
...officers by a group of aggressive younger generals. For another, U.S. diplomats and military leaders in the capital who had previously stood aloof were now actively urging that the South Korean military keep clear of politics, and that Choi's civilian post-Park regime try to broaden its popular base. Reason: a major fear in Washington that if internecine mistrust in South Korea's top military leadership gets much worse, it might render the country dangerously open to invasion by the Communist regime in North Korea...
...over-the-counter Constable. When Wilson retires as Sotheby's chairman in February, he will be succeeded by his cousin, the Earl of Westmorland, who is an equally innovative businessman. "I am sure," says Westmorland, "the auction game is going to grow more and more popular...
...France's traditionally subtle perfumes are under siege. Though the gentle Chanel No. 5 remains a bestseller, this fall's freshet of new scents was triggered by the success of Opium, which is sold under the Yves Saint Laurent label. It was so popular in Europe after its launching there in 1977 that its appearance in the U.S. had to be delayed a year for lack of supply. As it happens, Opium is marketed by a subsidiary of the Squibb Corp., the U.S. pharmaceutical firm, which pays the Yves Saint Laurent fashion house a royalty in return...
...East not only accommodates Western delusions but also compliments them with imitation. There are the lyrics of a popular Indian song inspired by a movie that found God in a hash pipe: "Take a drag. Take a drag. I'm wiped out./ Say it in the morning. Say it in the evening./ Hare Krishna Hare Rama Hare Krishna Hare Rama." There are also Western notions on better transcendence through chemistry. Mehta notes that young foreigners frequently sell their passports to buy drugs; the documents are reported stolen and easily replaced at local embassies. She also reports that villagers...