Word: plummeted
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Dates: during 1950-1959
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...recession picked up momentum in early '58, the fear was that installment buying would plummet and, with a wave of repossessions by finance companies, pull the economy down farther. Nothing like that occurred. Total U.S. consumer credit (including installment buying, charge accounts and personal loans) inched down to $43 billion in July, only 4% below its December high; installment debt, the biggest hunk of the total, dropped only 2.7%. Thus, credit continued to be a big support under the economy...
Year to Forget. As matters stood, 1958 was a year Detroit's automakers would like to forget. The worst year in recent history saw production plummet 30% from 1957's 6,212,000 cars to a projected 4,326,700 (see box). Sales were down 28% to the lowest point since...
...body of a long-range missile lives only for its nose. Once shot into space, the nose, with its payload of thermonuclear explosive, speeds on alone, and its problem becomes re-entry into the atmosphere. U.S. missilemen need nose cones that will not burn up from friction as they plummet earthward in a long arc at up to 16,000 m.p.h...
...grip of a mystical experience: "He saw it all. He couldn't stop talking. He would get his backing, he would recoup, he would be a power in the industry again. Everyone would smile. He would be popular, universally admired. His visions soared ..." Just as quickly, his hopes plummet. But at the story's end, there is the feeling that a man who has already dodged disaster in Berlin, in Prague and in Paris will suffer only slight damage in Southern California...
...just how far it must go. In the third quarter of 1956, Chrysler lost $12.3 million on sales of $429 million, down $152 million from the same period in 1955. All told for the first nine months, Chrysler saw its sales dip 24% to $1.8 billion, and its earnings plummet 91% to $6,272,352, or 72? a share v. $8.11 last year, partly because of the $300 million outlay for new models. Next year, said Chrysler's President L. L. Colbert, should be a lot better: "Our production schedules for 1957 are keyed to an indicated rising demand...