Word: mouth
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...first issue of Diamond was produced by a team of 15 students—mostly Di Pasquale’s high school friends who attended other colleges—and a photographer they found on Craigslist. In preparation for its September 2008 debut, Diamond advertised only through word of mouth, but coverage on blogs like Gawker and IvyGate quickly heightened the buzz. Di Pasquale estimates that the first issue, available for free online, was downloaded 10,000 times in the first three days. The second issue—which cost $9.99 to read beyond a free sample—sold...
Watch Your Mouth, And the Road, Joel I loved Joel Stein's essay "My Prius Problem" [Feb. 22]. What a brave man you are, Joel. You certainly like to live dangerously. From experience, criticizing women in general, and wives in particular - especially in print - about their driving is like having a permanent death wish. Michael Mayers, BARNET, ENGLAND...
...saying that people should stop dieting and exercising, are you? No. I really believe that you do have to diet and exercise, especially as you get older. You have to find healthy food that works for you. You always have to be conscious of what you put in your mouth. You can't just eat like you used to. When we were in college, everybody just ate pizza every night. I thought I was never going to ace the test unless I had a doughnut from the store around the corner. I could never have a doughnut today! You know...
...musically inclined, Samir J. Paul ’10 will serenade you with a beat-boxing performance, recorded in front of the Queen’s Head Pub. Look out for the continued wing motif in this one—the first word out of Paul’s mouth is “wing,” and there is a 25-cent wings sign adorning the wall behind him. Talk about product placement...
...machinations of Washington, he offered ideas that have no place in Fox News's tightly regulated framework. Massa suggested that Beck and other Americans demand "campaign finance reform" to curb the corruption on Capitol Hill. Beck, who has called such proposals a "huge mistake," put his hand over his mouth, as if he were holding back an upset stomach. Massa, who has opposed Obama's health reform because it is not liberal enough, told Beck that he should stop calling people names like "socialist" and "communist." "You can be a progressive and be a fiscal conservative," Massa then explained...