Word: jockstrap
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Dates: during 1990-1999
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...good time to clean house. The memorabilia market runs hot and cold. In the early '90s, only truly special mementos brought big money. In today's bull market, though, collectors recently had a chance to bid via online auctioneer eBay for a McGwire jockstrap with a listed price of $1,500. Game-used bats, balls and uniforms tend to be the hottest items. Baseball cards are back. Signed balls and photos...
...football in a richer obscurantism. The thoughtful spectator will see the players as nodes through which institutionalized power relations are transmitted. From the flip of the coin, the stark binary "Either/Or" ("heads" or "tails") introduces us to a divided universe (kick off or receive? offense or defense?), a jockstrap yin-yang played out in a temporal dynamic of four quarters in a cycle of Sundays that recapitulates Vico...or is it Ibn Khaldun? I forget...
...universal appeal of American entertainment? Scale, spectacle, technical excellence, for sure: Godfather Part III, Batman. The unexpected, a highly developed style of the outrageous, a gift for vulgarity that borders on the visionary: a Motley Crue concert, for example, with the drummer stripped down to his leather jockstrap, flailing away from a calliope riding across the rafters of the Meadowlands Arena in New Jersey. Driving plots, story lines and narrative: a Tom Clancy hero or one of Elmore Leonard's misfits. Indiana Jones' strength of character, self-reliance, a certain coarseness, a restless energy as American as Emerson and Whitman...
...jockstrap was a parting gift when Marion Howington retired last year from the once all-male post of senior vice president at J. Walter Thompson. It was a teasing tribute to a woman who was well known for beating the pants off men at their own game. For Howington, a striking 60, who began climbing the ad agency's ladder in Chicago in 1967, the key to success was to "be aggressive" and "think like a man." In 22 years, she says, she never turned to other women for professional support or advice. "I didn't think they had anything...