Word: cupertino
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...when it's important, but most of the time he leaves us alone." Jobs is the first to admit that his role at the studio is less than hands on. "I don't direct the movies," he grins, making clear that that's precisely what he does in Cupertino. But he insists that this return engagement at the company he founded is just a temporary gig. A decade or two from now, he told TIME last week, "I will not be running Apple...
...given to wild bouts of infectious enthusiasm--Microsoft employees were warned to beware of his "reality-distortion field"--Jobs drove Apple's engineers to build not just good but "insanely great" products that would "make a dent in the universe." He lured PepsiCo's designated heir to his Cupertino, Calif., headquarters with what may have been history's craftiest job pitch. "Do you want to spend the rest of your life selling sugared water," he asked John Sculley, "or do you want a chance to change the world...
Even in an industry noted for brilliant eccentrics, Jobs couldn't last. A notoriously erratic manager (he never bothered to write a budget, and he categorized employees by their "bozo bit," set at either 0 or 1), he was ousted in 1985 in a Cupertino palace coup by his own sugar-water...
...California freeway from Mountain View to Cupertino was jammed late Tuesday afternoon. Netscape's entire work force was traveling as if in procession to a nearby college auditorium--one big enough to accommodate all 1,200 for what would be the saddest-ever of Netscape's legendary "all-hands" meetings. The rumors had become official: America Online was buying their feisty company. As you might imagine, none of the people there greeted this as good news. "Netscape is dead," an employee said bitterly. "This was the funeral...
...stunning victory gave executives at Sun's headquarters in Cupertino, Calif., a chance to be magnanimous. "We'd be more than happy to help Microsoft become compatible," offered Sun vice president Alan Baratz. While the ruling was only a preliminary injunction (a trial date hasn't even been set yet), you can forgive Sun for acting like giant killers. Whyte is a tech-savvy judge with a reputation for weighty, watertight decisions. Sun's case, he wrote, is likely to succeed on merit...