Word: crossword
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Dates: during 1940-1949
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After work, St. Laurent spends the evening on state papers, listening to the radio, or reading (usually newspapers and magazines). Sometimes he works crossword puzzles. In the absence of Madame St. Laurent, who spends some of her time in Quebec, his apartment is kept by Mrs. Anne Parr-Morley, a middle-aged Englishwoman. "When I ask him what he wants for a meal," she says, "he almost always says 'Oh, just fix me some eggs.' " He also likes macaroni & cheese and chicken. St. Laurent, though no teetotaler, seldom takes a drink at home, even less often entertains anyone outside...
...Like a Crossword Puzzle. From its shocking-pink rate cards to its Mother Goose jingles on racial themes, WNEW reflects the breathless, bouncy personality of its manager, fortyish Tudie Judis. When Watchmaker Arde Bulova and Adman Milton Biow founded WNEW 15 years ago, Tudie was added to the staff as a $15-a-week afterthought. Today, earning more than $60,000 a year, she presides every morning at 9:15 over a highly paid and talented "coffee cabinet," which settles WNEW policy decisions without red tape and interoffice memos. "I love business," Tudie declares with a flutter of gestures...
Rebirth. Simon & Schuster started publishing in 1924 with $4,000 in cash and no experience, and scored their first hit with a book of crossword puzzles. Ever since they have scanned the U.S. book mart with a cold, discerning eye. They play down fiction, prefer "authoritative information" to literary excellence, and have published such spectacular moneymakers as Dale Carnegie's How to Win Friends and Influence People...
...bushy member of the bovine family which contributes transportation, housing (its hair is woven for tent cloth), milk, butter, meat, and a common word in crossword puzzles...
Toothpaste & Politics. He began his first experiments in polling, tramping the streets of Iowa City with a briefcase full of newspapers. At that time, a common way of measuring reader interest was to yank out the crossword puzzle for a week and count the complaints. Gallup adopted the startling device of confronting a reader with the whole newspaper and asking him exactly what he liked and didn't like about...