Word: coronet
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Dates: during 1970-1979
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...life in poverty. In the platinum age of periodicals, roughly from the 1920s to the 1950s, it was possible for man to live by word alone, provided he sold it to a magazine. The Saturday Evening Post, Look, Collier's, LIFE, Woman's Home Companion and Coronet routinely rewarded writers more handsomely than many magazines do today. The Post paid $5,000 to F. Scott Fitzgerald for diamonds smaller than the Ritz and, shortly before the weekly's death in 1969, $2,500 to anyone for a lengthy article. (Top scale today at the Post, revived...
...copy in the direct-mail ad. And answered: SIMPLY TO CALL ATTENTION IN A DRAMATIC WAY TO THE NEEDS OF THE POOR, HUNGRY AND SICK CHILDREN IN PALLOTTINE MISSIONS IN SOUTH AMERICA, AUSTRALIA AND INDIA. Pictures of children, bellies bloated from hunger, encouraged compassion. Romantic renderings of the Dodge Coronet or Apache Eagle camper that a lucky giver might win in return for his contribution flavored compassion with a dash of greed. And why not? The Roman Catholic Pallottine Fathers, an international order founded in Italy in 1835, support 2,200 priests and brothers in 26 countries. Its U.S. fund...
...bird's belly-Bokassa donned a flowing ermine and velvet cape with a 39-ft. train. The Emperor then took an oath to defend the constitution, which he suspended after seizing power in a 1966 coup. At the climactic moment, Bokassa, 56, crowned himself and placed a smaller coronet on the head of the youngest of his three wives, 28-year-old Empress Catherine. (Rumor has it that the Emperor also keeps a blonde Rumanian mistress on the side.) Two-year-old Crown Prince Jean-Bedel Bokassa, dressed in a white naval uniform, yawned occasionally during the ceremony...
...parent corporation's National Broadcasting Co. subsidiary. He became head of NBC in 1955 and was elevated to the presidency of RCA in 1966. Shortly after, he started RCA on an ambitious diversification effort. His main acquisitions: Hertz Corp., Random House Inc., Cushman & Wakefield Inc. (real estate) and Coronet Industries Inc. (a carpet and furniture manufacturer). A majority of RCA's board backed Sarnoff throughout his acquisition program, and even last week directors did not criticize his management-but they thought his pay was high enough...
Broader Appeal. Despite its growing sobriety, the question recurs whether High Times is not in fact encouraging lawbreaking when it advertises itself as "devoted entirely to the exploration of psychoactive drugs." However, hip-casual Editor Ed Dwyer, 27, formerly with Coronet, draws a careful distinction. Says he: "We support the legalization of marijuana, but we never advocate the use of it. We report on its use and the interesting facts associated with altering consciousness, but we do not lead our readers into drugs. Everybody must decide by himself. It's a personal thing...