Word: wrapping
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...also said there would be the cost of temporarily losing customers who did not know where The Wrap had moved, especially the many customers who come only during the Head of the Charles weekend...
...Pepper said The Wrap has been seeking new locations nearby, but could not reveal the exact locations...
Pepper said some of the rents set in recent leases on Harvard Square locations are higher than what The Wrap would sign. He added that in high profile areas such as Harvard Square many companies seek to have a presence as a marketing tool for their brand names. These companies often pay over market price for space, making it harder on smaller businesses...
Pepper also said that if The Wrap needs to move, there would likely be a gap period between the closing of the current store, and the opening of a new one. He said The Wrap would try to minimize the length of this...
Both Pepper and Liebman said that a strong relationship with Harvard students has always been a key to their success on Mt. Auburn Street. Last Friday, The Wrap donated to IMPACT 100 wraps to feed students attending the Miss Harvard pageant...