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Nobel prizewinning Physicist Willard Libby plans to take a large supply of sleeping pills into his own $30 did-it-him-self shelter, so that he and his family could doze out most of the ordeal. Several companies are selling prepackaged, high-protein emergency food supplies, and the Mormon church is distributing a two-week supply of emergency rations, packed in a neat metal cylinder, to all its members, along with the urgent suggestion that all good Mormons stockpile a full two-year supply in their larders. Others purvey all-purpose packages, such as the Bolton Farm Packing...

Author: /time Magazine | Title: Civil Defense: The Sheltered Life | 10/20/1961 | See Source »

...gimmick a start. In 1918, when two Philadelphia journalists copied the Fugger example, they pointed the U.S.'s first commercial newsletter toward the pockets of the business community. The Whaley-Eaton American Letter is still published today, although its early success has long since been surpassed by Willard M. Kiplinger...

Author: /time Magazine | Title: The Press: Up from Fugger | 10/20/1961 | See Source »

Beginning with the Kiplinger Washington Letter in 1923, onetime Associated Press Reporter Willard Kiplinger not only built the nation's largest newsletter empire but set a pattern for others to follow. There are now four Kiplinger letters-the other three are concerned with taxes, agriculture and, oddly enough, Florida. Their combined subscription count comes to 200,000 and their annual gross to $5,000,000. Kiplinger has also branched out with a magazine (Changing Times) and into book publishing...

Author: /time Magazine | Title: The Press: Up from Fugger | 10/20/1961 | See Source »

Participating on the panel about segregation Wednesday will be Em Debrah, Counselor of the U.S. Embassy of Ghana; Harold Isaacs, research associate at MIT; Willard R. Johnson, member of the U. S National Commission; and Edward V. Roberts, an assistant director of the United States Information Agency in Africa...

Author: NO WRITER ATTRIBUTED | Title: UNESCO Conference at B.U. To Discuss African View of U.S. | 10/19/1961 | See Source »

...Professor Talcott Parson's approach to a unified theory of jargon, also comes at 11, and will concern itself with his rigorous categorizations of organism, personality, social systems and cultural systems. More elementary logical structures will be expounded at the same hour by Professor Willard Quine, whose Philosophy 140 is a classic unproductive to deductive logic...

Author: NO WRITER ATTRIBUTED | Title: Shopping Around: M.W.F. | 9/25/1961 | See Source »

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