Word: waved
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Dates: during 1990-1999
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Several major currents have been rushing together to turn the aging of America into a demographic and marketing tidal wave. A child born today can expect to live to age 76 on average--up from just 47 in 1900. And people who are now 65 have the prospect, on average, of 17 more years ahead of them. No age group has been growing faster than men and women 85 or older, whose numbers have nearly tripled to 4 million since...
...Madison Avenue who have grown accustomed to targeting audiences between the ages of 18 and 49. "We have the entire marketplace in a ridiculous state of denial, and it's costing companies, advertisers and marketers billions of dollars," says gerontologist Ken Dychtwald, founder of the California company Age Wave and a Pied Piper of marketing to those older than...
...then absolute fame must surely distort it. Her enthusiasms were crankish, hypochondriac, self-obsessive: aromatherapy, colonic irrigation, the fool's gold of astrology. Diana, I repeat, was "soft" news. She caused sensations by wearing a party dress or by gaining a kilo of weight. She made headlines with every wave of her hand, every twitch of her eyebrow. This is why her death--her metamorphosis into hard news--feels so savage. Death has enshrined her and frozen her in time. It has also fulfilled her own prophecy. She did have a gift for love: look at the people...
...more information on the new wave of space exploration, see time.com
...history in which someone of Mother Teresa's caliber could have died and not end up as the lead story on the evening news (which would have suited the self-denying saint of Calcutta just fine). Once it was announced, the news from Paris loomed like a tidal wave that seemed to dwarf the rest of the world. All of a sudden nobody cared about Mir or Miami, the Olympics or E.coli; the People's Princess was from our hearts untimely ripped, and that...