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...math major from India with an M.B.A. from the University of Chicago, Tobaccowala loves numbers. His discovery that more than 8 million men ages 21 to 34 search the Net for Super Bowl-related information gave Tobaccowala his cue for a campaign to drive Miller's brand awareness via...

Author: /time Magazine | Title: Marketing: Converting Web Surfers To Buyers: ONLINE PROMOTION | 7/23/2001 | See Source »

...Even as the National Academy of Sciences - via a draft of a report commissioned by George W. Bush for August and leaked to the Times Tuesday - let it be known that fuel economy for automobiles and SUVs could be increased 8 to 11 miles per gallon using new technology without hindering safety, the head Republican and Democrat, respectively, on the House Energy and Commerce Committee got together Tuesday and compromised on a plan calling for a SUV/minivan increase...

Author: /time Magazine | Title: Don't Worry, Fill Up Your SUV | 7/18/2001 | See Source »

...city's best pastry shops, Pasticceria Profumo on Via del Portello, offers candied fruits and a Genovese fruitcake called pandolce, as well as striking windows--one is decorated with wild berries, another with black and green olives...

Author: /time Magazine | Title: Business Class: A Side Trip to Portofino | 7/16/2001 | See Source »

...Puny or the Taverna del Marinaio (the Sailor's Tavern). While both offer excellent fish, Puny takes no credit cards, and the Taverna del Marinaio may close without notice if the owner is competing in a regatta. Though it has no view of the port, La Concordia on Via del Fondaco is a favorite of the locals. The restaurant at Hotel Splendido, high above the town, offers outdoor seating. Local specialties include pasta with pesto or with salsa di noce, a nut-based sauce. A meal with wine costs about $60 a person. Nobody cares what you wear...

Author: /time Magazine | Title: Business Class: A Side Trip to Portofino | 7/16/2001 | See Source »

...nearby Chiesa del Gesu, which houses two paintings by Rubens. A major exhibit of paintings and manuscripts, "Travel in Italy: a Magic March from the 1500s to the 1900s," at the Palazzo Ducale through July 29, features works by Michelangelo, Raphael, Tiepolo, Titian and other greats. On Via Garibaldi, you will find both the Palazzo Bianco and the Palazzo Rosso, two museums with excellent collections of Flemish and Dutch paintings...

Author: /time Magazine | Title: Business Class: A Side Trip to Portofino | 7/16/2001 | See Source »

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