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Adman Bruce Barton: The social revolution now in progress might reach a point where industry is so regimented that there would be very little advertising. . . . We must advertise war . . . sickness & health . . . books & reading. If I could have young Mr. Vanderbilt working for me. or Max Baer, I'd much rather have Max Baer...

Author: /time Magazine | Title: Education: Jobs Ahead | 7/9/1934 | See Source »

Trials. Most interesting to the committee was Harold S. Vanderbilt's brand new Rainbow. In the first race. Rainbow ghosted around a 17-mile course nearly three minutes ahead of Frederick H. Prince's Weetamoe. Gerard B. Lambert's old bronze Vanitie, built for the 1914 Cup races, which the War cancelled, came in far behind. Next day. Yankee, owned by a Boston syndicate and skippered by one-time Secretary of the Navy Charles Francis Adams, came out for the first time and lost to Vanitie while Rainbow was again beating Weetamoe. For the third race, there...

Author: /time Magazine | Title: Sport: Off Newport | 7/2/1934 | See Source »

Contenders. Racing for the America's Cup cost approximately $1,000,000 an hour in 1930. Rainbow is considered by Harold Vanderbilt an economy boat. Using some of the equipment of Enterprise, the Cup defender which beat the late Sir Thomas Lipton's Shamrock V in 1930, she cost only $5,000,000. Rainbow was built in 97 working days at the Herreshoff shipyards at Bristol, R. I. where Nathanael Greene Herreshoff, now 85 and retired, had designed and built five successful defenders. Rainbow was designed like Enterprise by William Starling Burrgess. She has seven suits of sails...

Author: /time Magazine | Title: Sport: Off Newport | 7/2/1934 | See Source »

...Russell Henry Stafford of Boston's Old South Church . . . . . . . . . . S.T.D Drake University (Des Moines, Iowa) U.S. Commissioner-elect of Education John Ward Studebaker. . . . . . . . . . LL.D. Board Chairman Walter J. Cummings of the Continental Illinois National Bank & Trust Co. . . . . . . . . . . LL.D. New Jersey College for Women (New Brunswick, N.J.) Sculptress Gertrude Vanderbilt Whitney . . . . . . . . . . . D.F.A Ohio University (Athens, Ohio) Dean Luther Allen Weigle of Yale Divinity School . . . . . . . . . S.T.D. Roanoke College (Salem, Va.) Rabbi Stephen Samuel Wise . . . . . . . . . . Litt. D. Russell Sage College (Troy, N. Y.) Actress Edith Wynne Matthison . . . . . Litt. D. President Constance Warren of Sarah Lawrence College (Bronxville, N.Y.) . . . . . . . . . . . . . . . . . . . . ED. D. Syracuse University...

Author: /time Magazine | Title: Education: Kudos Jun. 11, 1934 | 6/11/1934 | See Source »

...Sunday night services. Every summer Dr. Reisner holds a snow service, with scrapings from an ice plant. He has held whistling services, given away apples, oranges and bread in literal demonstration of scriptural tenets. Other Broadway Temple entertainment includes newsreels, secular singers, bell-ringers, trumpeters and Mr. & Mrs. Vanderbilt Shrump, bird imitators. Before a mirror Dr. Reisner fancies he sees a resemblance between himself and George Washington; once a year he likes to dress up like the Father of his Country and preach a sermon. He has also impersonated Joshua...

Author: /time Magazine | Title: Religion: Broadway Entertainment | 6/4/1934 | See Source »

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