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Word: uncool (lookup in dictionary) (lookup stats)
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That still might not be enough to save the tuna, any more than driving a Prius will halt global warming while coal-fired factories run night and day in Chongqing. But it might be enough to make serving wild bluefin seem uncool, wasteful and uncreative. Which it is. The Japanese are not immune to questions of style; maybe they will follow our lead out of mere embarrassment. Or maybe they won't. But either way, the loss of a creature that has been living here since before the continents formed won't be on my hands...

Author: /time Magazine | Title: Turning My Back, Sadly, on Bluefin Tuna | 3/30/2010 | See Source »

Many clamor to differ. Andre DiMino, president of UNICO, the national Italian-American service organization, objects to the term, whether it's self-described or not. He told the New Jersey Star-Ledger: "It's a derogatory comment. It's a pejorative word to depict an uncool Italian who tries to act cool." But is it a generational pejorative? Do younger Americans of Italian descent have a different relationship to the G word? According to Donald Tricarico, a sociology professor at City University of New York/Queensborough, "Guido is a slur, but Italian kids have embraced it just as black kids...

Author: /time Magazine | Title: Italian Americans and the G Word: Embrace or Reject? | 12/12/2009 | See Source »

When I turned professional, it was like being a professional Frisbee player. To be recognized for something that was totally uncool when I was a kid is strange. I went to the White House. I was on The Simpsons. It's all so unbelievable...

Author: /time Magazine | Title: 10 Questions for Tony Hawk | 11/23/2009 | See Source »

...Parselmouths to the darkly gleaming hip-hop of Swish and Flick. But if you're trying to get your head around wizard rock, punk is a good place to start. Like punk, this is a subculture in which the fundamental poles of popular culture, cool and uncool, have no meaning. Nerds tend to be very comfortable with powerful, unironized emotion--Harry and the Potters' 2008 tour was titled Unlimited Enthusiasm. As the poet said, they're too busy singing to put anybody down...

Author: /time Magazine | Title: The Boy Who Rocked | 7/20/2009 | See Source »

...Jobs. He and his Apple army have stripped buttons from iPhones, iPods and MacBooks all in the name of their clean, sleek aesthetic. Apple - trendsetter extraordinaire - has put the button on notice. If this trend continues, the button stands to go the way of the crank or dial: uncouth, uncool, unloved, unremembered. (See pictures of 30 years of innovation at Apple...

Author: /time Magazine | Title: The War on Buttons | 3/19/2009 | See Source »

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