Word: trademarking
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Dates: during 2000-2009
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...Bachelorette is not morally instructive for grade-schoolers. But wallowing in the weaknesses and failings of humanity is a trademark of satire--people accused Jonathan Swift and Mark Twain of being misanthropes too--and much reality TV is really satire boiled down to one extreme gesture. A great reality-TV concept takes some commonplace piety of polite society and gives it a wedgie. Companies value team spirit; Survivor says the team will screw you in the end. The cult of self-esteem says everybody is talented; American Idol's Simon Cowell says to sit down and shut your pie hole...
...Peres can and will produce almost anything. It has worked with established stars such as Andree Putman and such leading lights of the younger generation as Ronan and Erwan Bouroullec, Elodie Descoubes and Laurent Nicolas, and Christophe Pillet, whose Video Lounge recliner, left, has become the company's unofficial trademark...
...same vein, he created a modern shop in a 19th century building on 57th Street in New York City. In Milan he developed a 100,000-sq.-ft. emporium for Giorgio Armani, draped in soft blue hues, that complements the muted elegance that is the designer's trademark. "We're designing luxury retail spaces that don't feel commercial," he says. "They're being thought of as grand, modern homes...
...just get Uncle Ben appointed to the EEOC, we've got the trademark vote nailed...
...holdover from that game in 1999 could be the difference-maker tonight. Harvey was a freshman reserve on the 1998-99 team, deploying his trademark running floater during a first-half Harvard spurt that helped lift the Crimson to victory. After taking a year off before his sophomore campaign, he’s been one of the league’s most prolific scorers. Despite being slowed by a foot injury and the massive attention paid to him by most opposing defenses, he’s looked more like his First Team All-Ivy self in recent games. He?...