Word: touchingly
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Dates: during 1950-1950
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...partly the fault of the museum. Jefferson had a whole wing full of frontier treasures (as well as a somewhat more popular permanent exhibit of the trophies of Charles A. Lindbergh). But there they were, locked away in glass cases or, if in open displays, with "Do Not Touch" signs all over them. Last year Van Ravenswaay got his long-planned changes underway...
Boone's Gun. With the cooperation of the St. Louis school board, he set up a series of special student tours of the museum, during school hours, for the study of subjects ranging from frontier Christmases to pioneer medicine. He took down the "Do Not Touch" signs, unlocked his glass cases, brought out his guns, pioneer medical instruments and candle molds. If schoolchildren could handle these trophies and "hold history in their hands," he reasoned, the past might come alive for some of them...
Back of P. & G.'s omnipresent advertising is the smooth promotional touch of Neil McElroy, who moved into the president's chair only 19 months ago, when Richard Deupree became board chairman. Just out of Harvard in 1925, McElroy started at the bottom in P. & G.'s advertising department, plugged Camay toilet soap door-to-door, later directed ad campaigns for such products as Dreft, Drene, and Duz, which he made bestsellers. As president, he still likes the person-to-person approach, will talk soap to his wife's bridge party guests, or to anybody...
...company showed the public something it has never seen before. Bur-Mill paraded dresses, evening gowns, men's bathing trunks and men's & women's suits of Du Font's new synthetic, Orion (TIME, March 20). The garments were washable, wrinkle-resistant, warm to the touch, and, unlike nylon, were porous...
...cleanest, it nevertheless sustains a handful of punks who make their living exclusively on bookmaking. Police assert that a certain "gentleman" operates openly from a table in a large cafeteria on Massachusetts Avenue. Plainclothesmen have kept an eye on him for a long time, but they can't touch this pimply-faced operator because he uses the prevalent "telephone" system. This means that he either stands outside or sits inside the cafeteria with a pocketfull of nickels, and phones in bets as soon as they are given to him. The mere passing of money from a student or cab driver...