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Word: toniest (lookup in dictionary) (lookup stats)
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...course, reviving a failed venture is dicey at any time--nearly a third of bankrupt companies undergo multiple reorganizations--let alone during the sharpest economic slowdown in a decade. And too much licensing can kill even the toniest brand's cachet, as overexposed names from Calvin Klein to Gucci can unhappily attest...

Author: /time Magazine | Title: Peterman Reboots | 8/20/2001 | See Source »

India's common white-backed vulture is on the verge of extinction, hit by an unidentified virus sweeping South Asia. To protect their way of death, Parsi leaders plan to build a 50-ft.-high aviary around their jungle-shrouded "Towers of Silence" in one of the toniest areas of central Bombay to breed vultures and to cope with the three human corpses placed there on an average...

Author: /time Magazine | Title: Ornithology: What Bombay Needs Now Is a Lot More Vultures | 11/13/2000 | See Source »

Arnault swears that no matter how much he pays for his toniest brands, he will resist the impulse to recoup his investment by degrading them in that way. "If I'm patient, I can make it work at the high end," he vows. Just now there are more brands to buy, more couture houses to take over and more designers to hire. And don't forget, Arnault will remind you, he still has some unfinished business with a little company called Gucci...

Author: /time Magazine | Title: Battle Deluxe | 5/1/2000 | See Source »

...Wall Street. With her newly launched products and media outlets, Stewart's influence reaches more than 30 million people a week, in addition to the 70 million American households that already shop K Mart yearly. At the discount chain, her matelasse covers, an item usually found at the toniest boutiques, are starting to sell like garden hoses, which is just what K Mart needs to bring in the sales. "We have a million ideas that they can benefit from," Stewart says. But even she can't do everything. "That's their challenge, to make the rest of their store...

Author: /time Magazine | Title: ATTENTION K MARTHA SHOPPERS | 10/6/1997 | See Source »

...could summarize the studios' elevated intentions in one word: Hamlet. The whole thing--four hours of Elizabethan English, courtesy of Kenneth Branagh. It's the toniest offering in a bag of very worthy holiday films. And still we hear America saying, "Anyone for pigging out in front of the bowl games...

Author: /time Magazine | Title: A BOUNTY OF HOLIDAY TREATS | 11/18/1996 | See Source »

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