Word: though
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Dates: during 1990-1990
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Generally, though, the mood is not so much one of abject fear as a mixture of resignation and relief. Resignation to diminished expectations, for one thing. The children of the large baby-boom generation are reaching their expensive teenage years, and college costs loom. Something's got to give. Many consumers also feel a back-to-basics sense of relief now that '80s icons like the Santa Fe look, sun-dried tomatoes and goat-cheese pizza have seen their day. Such ordinary pleasures as gardening, milk shakes and fried chicken and mashed potatoes are acceptable once more. Exclusive name brands...
Similarly, buying top-price imports no longer seems so smart. Many U.S. products have regained their reputation for quality and value. U.S. sales of Porsches fell 69% from 1986 to 1989, from 30,471 to 9,479, though they recovered 19% during the first five months of this year. BMW's U.S. sales dropped 33% from 1986 to 1989, from 96,759 to 64,881 cars, and slipped an additional 10% in the first five months of this year...
Buying bargain imports, though, is smart, very smart. In Elizabeth, N.J., the grand opening of IKEA's 6.2-acre furniture store in May created nightmarish gridlock usually seen only for the nearby Giants football games. More than 25,000 eager shoppers heading for the Swedish-owned store jammed the New Jersey Turnpike, and 200 others camped in the parking lot overnight to get first crack at the firm's $39 bookcases, $7 rag rugs, $98 pine beds and other basic furnishings. Parents could drop off their children in a play area supervised by store employees before turning to serious shopping...
...Wall allowed Fail to acquire 15 insolvent Texas S&Ls in exchange for $1,000 in cash and $70 million in borrowed money, and threw in $1.85 billion to cover the liabilities of the bankrupt thrifts. Fail in 1976 had been indicted for securities fraud in Alabama. Though the charge against Fail was dropped, a company he controlled pleaded guilty to fraud. According to federal regulations, that should have disqualified Fail...
...year of $2.8 billion, is one of the most famous trademarks in the world. A recent study showed that in the Soviet Union it was the second most recognized brand after Sony, and Adidas equipped 15 of the 24 teams competing at this month's World Cup. The company, though, has fallen on hard times since the death three years ago of a son of the founder, Horst Dassler. Last year Adidas lost $72 million on its worldwide operations. The company has been losing market share, especially in the U.S., to such major rivals as Reebok and Nike. Tapie...