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...skirts of his Tribune free from sensationalism. Nevertheless, circulation is circulation, and the Sunday Tribune had lost more than other Sunday papers: the first seven months of this year its average was 88,000 less than its average for the same period last year. Colonel McCormick decided to test the circulation winds with a straw. With utmost secrecy a Sunday magazine section was made up, printed in four colors. Very gingerly last week the first issue, called The Graphic Weekly, was sent out with the Sunday Tribune, but only to readers beyond a radius of 100 mi. from Chicago...

Author: /time Magazine | Title: The Press: McCormick's Straw | 9/28/1931 | See Source »

...Recruiting Officers. The requirements for enlistment in the Navy at the present time are higher than the entrance requirements in many colleges. A man must be a perfect physical specimen, produce four references from prominent men in his community, have a clear police record and pass a general classification test with a minimum mark...

Author: /time Magazine | Title: Letters, Sep. 21, 1931 | 9/21/1931 | See Source »

...Starks took over the Sebastopol Burbank Test Orchards which they now maintain for development and test of Burbank fruits which Burbank never had time to introduce. Most important result of their work is Burbank's Elephant Heart plum, a red-fleshed plum almost as big as a, baseball, the first freestone, blood-fleshed plum ever developed. Trees to bear this luscious giant planted two years ago (from Wisconsin to Alabama, California to New York) have lived and borne this year despite dry summer and hard winter...

Author: /time Magazine | Title: Business: Burpee for Burbank | 9/21/1931 | See Source »

Majority. Scot MacDonald and his new ministers were preparing last week to rush their financial program through an emergency session of Parliament. The Prime Minister was prepared for an immediate test of strength, a vote of confidence on the first day. No one doubted that he would get it. Despite the organized Laborite opposition, Conservative and Liberal whips guaranteed him a majority of at least...

Author: /time Magazine | Title: GREAT BRITAIN: Heather v. Cormorant | 9/14/1931 | See Source »

...wooden barracks that is now known simply as Churchill. The harbor was dredged, the wharf was built, a huge grain elevator put up. Churchill last week had mechanical facilities to handle 800,000 bushels of grain a day. About 530,000 bushels will be sent this year as a test. Part of it was actually there, ready to pour into the hold of the Farnworth, the rest to be sent in her sister ship the Warkworth...

Author: /time Magazine | Title: CANADA: Churchill | 9/14/1931 | See Source »

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