Word: teaching
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...anti-Americanism has grown in a post-9/11 world, firms that teach good manners to U.S. businesspeople have flourished. A once fledgling industry of protocol schools and etiquette consultants now serves a growing list of corporate clients that pay $10,000 or more a day to learn the cultural sensitivities of far-flung regions. "Increasingly, it's about building relationships, something American businesses are just beginning to understand," says Jacqueline Whitmore, director of the Protocol School of Palm Beach, Fla., who has seen her business triple in the past three years. Faux pas often begin, etiquette experts say, with...
Lewis, who is also a computer science professor and will teach a Core course next semester on computers and public policy, said he has advocated since 1996 for clearer Harvard policies on ID privacy...
...these reasons, I think that it is not particularly useful to talk about innate differences to explain the differences in representation of various groups in physics. Instead, I conclude that we need to try harder to teach science in a way that nourishes as many different skills as possible...
...like storefront tastings for brands such as Hellman's mayonnaise and Rag?? spaghetti sauce in Hispanic neighborhoods, are also active. But P&G spent $107 million on Spanish-media advertising in the first nine months of 2004, tops in the U.S. (excluding Lexicon Marketing Corp., which sells products that teach English to Spanish speakers...
...combined national advertising with grass-roots marketing to increase Hispanic share for three-quarters of the brands targeted by the multicultural unit. For example, P&G holds demonstrations in stores and homes to teach recent Hispanic immigrants the advantages of Bounty's "Quicker Picker Upper" paper towels vs. the sponges and rags with which many were raised. Bounty's Hispanic market share has jumped some 10%. "[P&G] won't lift a finger without talking to a customer, without finding out exactly what a customer wants," says Felipe Korzenny, a Hispanic-marketing professor at Florida State University and a consultant...