Word: symbolization
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...there was someone using the plan against the public. Her firm, she says, merely caters to the "certain things that all human beings associated," and she gives the example of baked goods as always tapping into one's traditional vision of childhood, adding that, as awful as some symbols are, the red cross is always a hopeful symbol that can mean good things to people. Others, however, like Director of Production Sam Shahib of Calvin Klein, are openly critical. "It was just a great visual," he says, of the controversial...
...JAPANESE world of high technology, good cars and the perfection of the capitalist system, geishas seem an anachronism. In a sense they are; they represent and transmit traditional Japanese culture and typify the most exotic and obvious symbol of Japan...
Most Americans have sooner or later encountered an image of the geisha. She is dressed in a traditional kimono, dark hair piled into a stylized coiffure and face painted ivory white. Despite the familiarity of the symbol most Americans are either unknowledgeable about what a geisha is or believe her to be a prostitute...
...white-tailed deer and a stuffed pheasant. Pausing at a side table, he picks up a two-foot-long bonelike object. "That?" says Arnett, with barely concealed delight. "That's an usuk, the private part of a male walrus. Eskimos use it in their ceremonies as a fertility symbol." Ambling back to his chair, he chuckles: "Some animals are luckier than humans...
...Girl Scout cookie is more than a popular treat. Over nearly a half-century it has become not just an annual door-to-door institution but also a symbol of the wholesome qualities of American childhood. A perfect target, in short, for twisted pranksters...