Word: superably
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Dates: during 1940-1949
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...ordinary transport plane, Mather pointed out, was said to have kept pace with a cluster of plates for several minutes. This would have been impossible at the super velocity of a guided missile of the V-2 variety...
...room, 46-story, $40 million super-palace on Park Avenue, with five ballrooms, a railway siding for private cars, luxury suites with a special entrance, and 2,600 employees. But the new Waldorf opened in 1931, in darkest depression, and it lost from $1 to $3 million a year. Boomer staved off bankruptcy by getting the New York Central to forgive much of the unpaid rent. He taught patrons to eat jellied madrilene in cantaloupe, and devised the now universal card-credit system that enabled the guest to get his bill in two minutes...
Their pleasant surprise was shared by Lucky Stores, Inc. and its burly, pink-faced president, Charles Crouch, 49. As an experiment he had hired New York's Raymond Loewy Associates to see if barnlike, depressing super markets could be imbued with some beauty. Crouch had an idea it would help lure in housewives. When he opened his $248,000 store, Crouch thought it was beautiful enough to gross $39,000 weekly. Last week, when he totted up the first four weeks' take, he found that he had underestimated its beauty; the gross was averaging...
West from Georgia. As the first patron of art in super markets, Charlie Crouch had come a long way from his poverty-ridden Augusta (Ga.) boyhood. "We used to work several months to make enough for a pair of shoes," he says, "and had them half-soled so many times your foot was an inch off the ground." Nourished on hard-won sow belly and corn pone, he swept up in cotton mills, ran errands, jerked sodas and sold papers until he caught the eye of Clarence Saunders, ex-Piggly Wiggly king. When Saunders went broke in 1931, Crouch...
...Manhattan's Blair & Co., Inc. for $276,000 and 20% of the profits for five years. Crouch stayed as president on $46,000 salary. Crouch, who thinks that the grocery business is "one of the sloppiest in the world," had long dreamed of improving it with streamlined super markets. He now plans four more beautiful stores...