Word: stanly
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READ YOUR AUG. 4 PRESS STORY AND WOULD LIKE MAKE ONE CORRECTION: FIRST MEN IN BAGHDAD WERE TWO, STAN CARTER AND MYSELF. WHEN WE ARRIVED ON IRAQI MILITARY PLANE FROM DAMASCUS, OFFICERS AT BAGHDAD AIRPORT DIDN'T KNOW WHO WE WERE. THEY SEEMED TO THINK WE WERE EITHER AMERICAN OFFICERS OR MOON MEN. I WAS FIRST MAN TO INTERVIEW BRIGADIER EL-KASSIM...
Simple Notion. The son of a retired Baptist minister, Stan Freberg began to learn the tricks of beguiling an audience when he was only eleven. His uncle was Conray the Magician, and young Stan served as "coat stuffer" for that old vaudevillian. By 1955 Freberg was well established as a minor comic in TV and a far-out satirist on records. His liveliest: a drama of passion whose only dialogue consisted of the words "John" and "Marsha"; St. George and the Dragonet, a take-off on Jack Webb's Dragnet, which sold 1,000,000 records in three weeks...
...content with such modest fame and fortune, two years ago Stan turned his satirist's eye on TV and radio commercials, arrived at a simple notion: Why kid commercials when with a little effort the commercials and the kidding can be wrapped up together? The soft-selling, satirical commercial had been tried before, and except for a few engaging specimens such as Bert and Harry Piel of Piel's Beer, had fallen into limbo. Stan was undeterred. Incorporating himself in Los Angeles as Freberg, Ltd. ("but not very"), he took a Latin motto ("Ars gratia pecuniae...
...Rock People." A few admen were impressed, and Stan began to collect accounts. Today his clients range from Pictsweet Frozen Foods to the Bank of America. The Pictsweet plug catches the writer of a commercial in mid-job, humming, "Pictsweet, something, something, something, something, something-and quality, too." The Bank of America plug brings two spacemen to life with the line, "We'd like to see something in earth money." During the one month that the ad ran on radio, the bank reported that time-plan loans were up 33%. One Salt Lake City station was so impressed with...
Success, says Stan, has unfortunately brought an upsurge of censorship. "We hear first from the organized pressure groups, then the idiot fringe that is made up of the unorganized wet-rock people-who behave as if they've just crawled out from under wet rocks and accuse me of being a Red for poking fun at Johnnie Ray, Lawrence Welk, Jack Webb, the whole State of Nevada and hearing aids." At the prices he now commands, Freberg reckons he can stand the complaints...