Word: spock
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...kind of biography of the atomic element that is, as Roston points out, central to our world. "In anything bigger than an atom and smaller than a star, you're going to find carbon," he says. That includes all forms of life on the Earth, which is, as Mr. Spock used to say, carbon-based. That's because on a molecular level, carbon is a wonderful chemical joiner. Seemingly without prejudice, carbon atoms will combine with almost any other element to form the more complicated building blocks of life. "It's atomic Velcro," says Roston...
Captain Kirk and Mr. Spock in the streets of San Francisco? The surprise is there was no surprise. Not a San Franciscan eye batted while the makers of Star Trek IV: The Voyage Home used a hidden camera to record man-in-the-street reaction to Kirk's glowing wine-red suit or Spock's white robe and ear- covering headband. Just didn't seem strange enough to stand out in the city by the bay. ''One lady even approached me after watching the shoot,'' reports Leonard Nimoy (Spock), ''and said, 'I thought you were a monk or a priest...
...making too much of this? Undoubtedly. Some of the best Star Trek fan fiction involves steamy Kirk-Spock love affairs. So it will be with the Potter world, as Rowling has acknowledged. We are now all free to imagine a gay life more whole and fulfilling than the one Rowling gave Dumbledore. But it would have been better if she had just let the old girl rest in peace...
...newest people search site to launch is Spock, which received $7 million in venture capital financing last December, and will come out of its invitation-only beta version on Aug. 8. Aside from trolling the big social networks to populate its database, it also searches blogs, Yahoo! profiles, Wikipedia, and company sites to identify both you and other "related" people. (It lists Al Pacino, for example, as being related to Matt Damon and George Clooney.) To improve accuracy, the site lets users vote on all the information it has teased out in tags, such as "male", "Italian-American", "actor...
...almost none of it comes from searching for ordinary people. (When I type "Nazira Sacasa" or my own name in Google, for example, no ads pop up.) "It's challenging to construct a business model that does not generate revenue," notes Internet analyst David Card of Jupiter Research. Spock aims to get around this problem by offering broader people-search offerings on celebrities, people in the news and general categories like plumbers or singles. Meanwhile, ZoomInfo is selling a premium version of its service to recruiters and businesses. It might help if they got their facts straight first...