Word: softer
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Dates: during 1950-1959
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...fully aware that any success the course attains is predicated upon the pragmatic fact that we are dealing with a captive audience. If softer alternatives were available this course would not be elected regardless of its good repute, and eventually everything would degenerate to a substantially lower common denominator. We feet, that our approach is practicable in a small, homogeneous college and have serious reservations about its practicability in a broader context...
...Softer Water. An all-purpose water softener to lighten the housewife's home laundry chores was put on the market by the Harshaw Chemical Co. of Cleveland...
Django Reinhardt (Clef LP). French jazz in the modern manner, played by Paris' late guitar favorite and his combo. Softer in texture and drive than U.S. jazz, the selections still have authentic jazz feeling. Included: a frothy little number called Blues...
...professionals in Washington and Paris agree pretty well on this hypothesis: right after Stalin's death, the new regime was wavering between a continuation of Stalin's tough policy and trying out a softer one. The East German riots of June 17 convinced them that softness was taken to be weakness; and Adenauer's success in West Germany convinced them that they would never prevail in a united Germany. Better half a Germany than none: they decided to stand behind their East German puppets, and to dodge any big power conference where the West would be negotiating...
...merchants also blame the mid-west contingent for the recent infatuation with "miracle" fabrics such as dacron and orlon. These synthetic materials are softer than the traditional cloths and retain shape and crease indefinitely. The fabrics are found in shirts; ties, socks and almost every other garment, except for underwear which is tartan this year...