Word: slogans
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...magnificent monsoons. At least part of the gains can be attributed to draconian but pragmatic policies that Mrs. Gandhi adopted while democratic liberties were suspended. The state of emergency was indeed partly proclaimed because opponents would not let the Prime Minister forget that her 1971 election slogan-AN END TO POVERTY-had been turned into a mockery by the war with Pakistan, the absorption of 10 million refugees from Bangladesh, two successive drought years and the oil-price boosts...
...paper back in 1896. Even a decade ago, you had to be uncompromisingly thoughtful to read the Times. The only relief in columns of soberly worded dispatches was a crossword puzzle or a chess problem, never a comic strip. Gossip was minimal, scandal sanitized-in keeping with the prim slogan, "All the news that's fit to print." The paper seemed edited for someone with a meticulous interest in the rise and fall of Cabinets in obscure countries. TIME, in its own parvenu days in the shadow of the august Times, used to refer to it saucily, with...
...That slogan would not fly on Madison Avenue, but it is proving persuasive enough in Pepsi-Cola's newest market: the Soviet Union. Since 1974, when cases of Pepsi began rolling out of a new plant in the Black Sea port city of Novorossisk, sales have grown to 50 million bottles in 1976 and may climb another 20% this year. Pepsi's venture has set a pattern for future deals in the just stirring market for Western consumer goods in Russia...
Perhaps Mr. Bright should have thought of a less boastful slogan than I FOUND IT! "For by grace are ye saved through faith; and that not of yourselves: it is the gift of God: not of works, lest any man should boast" [Ephesians 2: 8-9]. Many evangelical Christians would agree that a more appropriate slogan would be HE FOUND...
After receiving the vision, Presbyterian Bright became a lay evangelist at U.C.L.A. He concentrated on gaining converts who would influence other students-athletes, political activists, beauty queens. His Campus Crusade spread quickly to other U.S. universities (currently 426) and beyond. Its slogan became "Today the campus, tomorrow the world." The staff now numbers 5,300, of whom 1,100 are foreign nationals working in their own countries (84 of them). Among recent staff recruits is Ralph Drollinger, a 7-ft. 2-in. basketball center from U.C.L.A., who passed up pro bids to join the crusade's Athletes in Action...