Word: sloganism
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...tangled up in these simplistic notions," he jibes at a young liberal who tries to win his allegiance to some left-wing slogan. "What 'neo-fascists' are you talking about?" he jabs. "Don't put me in boxes. It's a complicated universe...
...furnaces, and students worked alongside teachers in shifts, day and night. I remember pulling a cart-load of scrap iron from a railway siding to the school (probably about ten miles), catching a few hours of sleep on a desk, and then taking my turn at the furnaces. The slogan then was "in the furnace we temper steel, outside we temper people...
Like his father, Edgar rushes in where the timid fear to tread, following the company's slogan-"Find a need, and fill it." Optimism is the cornerstone of the Kaiser philosophy, and Edgar argues with folksy persuasion that the world's needs are bound to rise so fast that he would be foolish not to try to meet them...
...appliance market's still broad potential: 59% of French homes have no refrigerators, 63% no vacuum cleaners, 67% no hot-water heaters. Many of the smaller appliances in which Moulinex specializes - electric food grinders, mixers, blenders, peelers and juicers -are equally unfamiliar to most French kitchens. Behind its slogan, "Moulinex liberates the woman," the company is increasingly selling the French housewife on le confort. Its product line is also stretching beyond the kitchen, now includes electric heaters, vacuum cleaners and a $3.50 hair dryer that is one of the world's fastest-selling models...
...girls to play cards and dance with each other; little children with wild eyes pick one another's pockets. Even in the "Doom Club," a hangout for U.S. officers, there is no singing. The busiest spot in town is a shop that sells lucky charms to G.I.s. Its slogan: "No V.D., No V.C., Buy from...